13 October 2010

Kelly Cutrone Heads to London Beak Street Store: Come and Meet Her!

We are really, really excited to be welcoming Kelly Cutrone to London! She has recently joined us a Brand Partner and will be helping develop Illamasqua in the USA with some fantastic events and plans in development as we speak... watch this space!

Kelly Cutrone is a leading figure within the fashion and beauty industry and will be flying to London from her native New York City to visit us at the Illamasqua Flagship Store at 20 Beak Street, London W1 on Monday 18th October and YOU are invited!

Kelly – and her trademark no-bullshit attitude – starred in MTV’s hit series ‘The Hills’ and ‘The City’, and now stars in her own show ‘Kell on Earth’, giving a behind-the-scenes look into Kelly’s own PR agency People’s Revolution, one of the most powerful US based PR firms in the business.

“I have worked closely with Kelly over many years and we have become good friends in the process, sharing some great moments along the way. She is a true revolutionary and therefore the perfect partner for the revolutionary Illamasqua brand.”

Joseph Corré – Joint MD

Kelly will be at the Illamasqua Flagship Store at 20 Beak Street, London W1 on Monday 18th October 2010 between the hours of 5:00pm - 6:30pm to exclusively sign copies of her memoir, The New York Times Bestseller, ‘If You Have to Cry, Go Outside; And Other Things Your Mother Never Told You’.

All profits from the book sales will be donated to the S.O.P.H.I.E charity in memory of Sophie Lancaster.

The memoir is written in Kelly’s trademark cut-to-the-chase style and combines personal and professional anecdotes and stories that share her secrets for success whilst remaining true to yourself. Who are we? What do we really want as women? How can we achieve it?
Raw, hilarious, shocking, but always the honest truth, ‘If You Have to Cry, Go Outside’ calls upon you to gather up your courage like an armful of clothes at a McQueen sample sale and follow your soul wherever it takes you... [Book Blurb]

“Cutrone, 44, is infamous to the MTV generation for her untimely eruptions and cutting commentaries. Her hellish take on the fashion world is her ticket to stardom....If You Have to Cry, Go Outside (HarperOne), reads as a gritty guide for young women entering the fashion world.” (USA Today )

“What everyone loves about Kelly Cutrone, owner of fashion PR firm People’s Revolution and The City’s official BS barometer, is that she isn’t afraid to tell it how it is.” (Elle Magazine)


  1. Love it.Big fan of Kelly and her cutting one liners ,she really goes for the jugular- its TV gold watching her deal with her LA intern airheads and shooting them down with her hilarious and outrageous opinions and condemnations.Will try and make it up to Illamasqua on Monday 18th. Might check out some of Illamasqua cute nail polishes also.

  2. Hey, I'm a new follower and just discovered Illamasqua recently. I wrote about your nail polishes on my blog last week:



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